How Covid-19 changed office fashion

As we navigated through lockdowns, remote work, and a gradual return to the office, our approach to office fashion underwent significant changes. Covid-19 has reshaped the world of office attire and what the future of work fashion looks like. The shift towards comfort, versatility, sustainability, and health-conscious choices has redefined how we dress for work.

The rise of remote work and casual attire

Before the pandemic, traditional office wear often meant suits, ties, and formal dresses. However, the shift to remote work has led to a more relaxed approach to dressing. As video calls became the norm, the concept of “Zoom-ready” attire emerged, where employees focused on looking professional from the waist up. This change saw a rise in comfortable, casual clothing such as:

• Sweatpants and joggers: These became staples as comfort took precedence.
• Casual tops and blouses: Simple, comfortable tops that look good on camera became popular.
• Minimalistic accessories: Jewellery and accessories were kept to a minimum to avoid distractions on video calls.

Emphasis on comfort and versatility

With the blending of work and home life, the demand for clothing that is both comfortable and versatile surged. Office fashion adapted to include items that can transition smoothly from work to leisure, such as:

• Athleisure: Combining athletic wear with leisurewear, these pieces are stylish enough for work and comfortable enough for home.
• Stretch fabrics: Clothing made from stretchy, breathable materials became essential for all-day wear.
• Layering pieces: Cardigans, light jackets, and versatile layers allowed employees to adjust their outfits easily throughout the day.

Sustainability and ethical fashion

The pandemic also heightened awareness around sustainability and ethical fashion practices. As people reconsidered their consumption habits, the demand for sustainable, eco-friendly office wear grew. Key trends include:

• Slow fashion: Investing in high-quality, timeless pieces that last longer and reduce the need for frequent purchases.
• Ethical brands: Supporting brands that prioritize fair labour practices and environmentally friendly production methods.

Health and hygiene considerations

Covid-19 introduced new health and hygiene concerns, leading to changes in office fashion to prioritise safety. This included:

• Face masks: Coordinating face masks with outfits became a new norm, with many brands offering stylish and functional options.
• Anti-microbial fabrics: Clothing made from anti-microbial and easy-to-clean materials gained popularity.
• Minimalist designs: Simpler designs with fewer embellishments made clothes easier to clean and maintain.

Hybrid work and flexible wardrobes

As many companies adopted hybrid work models, office fashion continued to evolve. Employees needed wardrobes that could adapt to both in-office and remote work environments. This trend led to:

• Smart casual: A blend of formal and casual wear that works for both office settings and remote work.
• Mix-and-match: Versatile pieces that can be easily paired to create different looks for various work scenarios.
• Practical footwear: Comfortable yet professional shoes that accommodate commuting and office wear.